To donate Just say so
Novartis needed to talk about organ donation with a Brazilian audience. Due to the legislation in Brazil for you to become a donor, you just have to say so.
The aim was to turn them into donors and encourage them to speak their desire out loud.
Agency: Garage Interactive Marketing
Executive Creative Director: Mateus Braga
Associated Creative Director: Carolina Saraiva
Copywriter: Carolina Saraiva
Art Director: Marcelo Silva
Account Manager: Max Petrucci, Lucio Novaes
Production Company: Viela Filmes
- Novartis + ABTO
- Release Date